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11 March 2005

In line with its corporate philosophy to readily serve the people of Brunei and stay close to its clients, Baiduri Bank today (11 March 2005) hosted a Chinese New Year Dinner specifically for its customers and business partners based in Seria and Kuala Belait. More than 350 invited guests attended the dinner held at St Michael’s Parish Hall, Seria.

In his welcoming speech, Mr Pierre Imhof, General Manager of Baiduri Bank, reiterated some of the major achievements of Baiduri Bank Group in 2004, including the successful launch of new products including the Baiduri Ladies Card, Home Ownership Loan, Home Refinancing Loan and Home Equity Loan, as well as special promotions such as the 10th Anniversary Savings Account Promotion and Credit Card Balance Transfer programme. The year 2004 also saw Baiduri Bank opening two new branches at Tutong and The Mall – the latter being an innovative concept propelled by strong commitment to enhance customer service – and relocation of Baiduri Card Centre to a new premise.

On top of that, Baiduri Bank was awarded the Bank of the Year Brunei by The Banker magazine, Financial Times Business, UK, for the third consecutive year. To commemorate the Bank’s outstanding performance, the Bank also received a Bracken Award from the internationally renowned publication.

Having celebrated its 10th anniversary in 2004, Baiduri Bank is well-poised for a new decade of excellence with major investment in a new core banking system, new corporate visions as encapsulated in its newly launched branding campaign ‘It’s a great big world’, and a staff strength of more than 300.

Looking ahead, Mr Imhof said Baiduri Bank has “ambitious plans” for growth.

“We have acquired the prestigious American Express franchise in Brunei and have just launched the first Baiduri American Express Credit Card. We are now the only bank in Brunei issuing three major credit card brands: Visa, MasterCard and American Express,” said Mr Imhof.

Alongside development in card business, there are also plans to continually expand the Bank’s network of branches and ATMs to meet the needs of customers. The Bank will place greater emphasis on wealth management products and services, with aggressive plans in the pipeline.

Addressing the guests in Seria and Kuala Belait, Mr Imhof reiterated the importance of the energy sector as key driver of the Brunei economy, and the Bank’s keen interest in developing and deepening relationships with enterprises and corporations that are contributing to the further development of this sector.

Mr Imhof also expressed his confidence in the global economic environment in 2005, citing the relatively high growth rate of Asian economies, favourable oil and gas prices as well as the launch of national development projects by His Majesty’s Government to boost the domestic economy and spur the growth of SMEs.

To further support the development of Chinese communities in Seria and Kuala Belait, Baiduri Bank also provided financial assistance for underprivileged students from Chung Hwa School, Labi and Chung Lian School, Sungai Liang respectively. The donations were presented by Mr Pierre Imhof to Mr Bong Teck Min, School Governor of Chung Hwa School, Labi and Mr Henry Ling Teem Hock, School Governor of Chung Lian School, Sungai Liang.

A series of entertaining programmes were lined-up for the evening. The guests were enthralled by the lively performances by Mediacorp artiste Irene Ang – better known as “Mrs Rosie Phua” from Singapore’s highest-rated sitcom Phua Chu Kang – who was also named Best Female Comedian at the Asia Television Awards.

Equally captivating was the performance by Mark Lee, well-loved comedian-actor who has starred in a number of popular sitcoms and movies, including Money No Enough (1998), Liang Po Po (1999), I Not Stupid (2002), I Do I Do (2004) and Holland V (2004).

A similar function will also be held in The Centrepoint Hotel, Gadong, on 12 March 2005, for the bank’s customers and business associates based in Brunei-Muara district.

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