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18 November 2010

Bandar Seri Begawan, 18th November 2010.  For the past seven years, Baiduri Bank has been a major partner in the AsiaInc Forum Local Business Development Programme, an ongoing effort to develop long-term sustainability of local small and medium enterprises. 

As part of this year’s programme, a business forum took place today at the Grand Hall, Empire Hotel and Country Club.  The one-day conference themed “Tiny Ripples – Huge Waves: Creating Greater Competitive Advantage for Local Businesses” was intended on identifying ways for creating greater competitive advantage for local businesses.  

Mr Pierre Imhof, General Manager of Baiduri Bank gave the welcome remarks followed by the opening address by Dr. Grahaeme Henderson, Managing Director of Brunei Shell Petroleum on “Taking Action to Accelerate the Growth of Bruneian Businesses”.

Comprising 3 sessions, the first session was a discussion on Brunei Business Environment by Dr. Tan Kim Song, Pratice Associate Professor of Economics from Singapore Management Univeristy and Co-Founder of Frontier Investments and Development Partners. This was followed by comments and an open forum discussion led by Ms. Fauziah Dato Talib, Managing Partner of IQ Quest and Member of the APEC Business Advisory Council, and, Hj Shazali Dato Sulaiman, Partner of KPMG and Chairman of the Brunei International Chamber of Commerce and Industry.

The second session was on the topic of “Brand Building for SMEs” by Dr. Wilson Chew, Group Principal Consultant and CEO of StrategiCom and author of “Transforming Your Business Into A Brand – The 10 Rules of Branding”.

The third and final session was an open discussion on “Tapping into Growth Opportunities” led by Dr. Roger Lawrey, Dean of Faculty of Business, Economics and Policy Studies in Universiti Brunei Darussalam. Mr Pierre Imhof, General Manager of Baiduri Bank, Lt. Col. (B) Hj Mahmod bin Haji Yakop, Founder and Managing Director of AMRTUR Corporation, and, Ms. Anyati Abdullah Orcullo, Manager of Anyati’s Boutique & Atelier were the other members in the panel.

Besides Baiduri Bank, the Local Business Development programme is also supported by BEDB and Brunei Shell as part of their individual organization’s commitment and contribution towards local business development and ultimately, the economic aspirations of Brunei Darussalam.

A total of 180 participants attended the Forum.

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